I wrote an overview of Pinterest and it’s potential for businesses, writers and the every-day Joe. But after using it for a while more and discussing it with other authors, social media gurus and friends, I have some more thoughts:
1. For authors, Pinterest needs to be a tool to reach new audiences.
Among writers groups, we can get sucked in to promoting our work to each other. And only each other. Writers hopefully aren’t your target audience if you’re writing science fiction. They are a part of it, sure. But you need to go out and seek other science fiction readers! When you first started reading your favorite genre, did you find it through a writing group that the author belonged to? No, you had a friend recommend the book, perhaps.
So writers need to be out there, immersed in their audience. Marketing to their audience.
The same goes to businesses!
2. When I say I use the “Boards” to plot and brainstorm for my novels, I’m not posting and pinning super-relevant details. I’m pinning whatever image inspires me.
No, we don’t want to “give away” the plot to the novel we’ve spent ten years developing. But if you’re working on a tough scene and need a little visual organization, going to the history boards can help spur you on!
3. You can really tell a lot about people by what they “pin.”
I mean this in a good way. I’ve learned new things about people I’ve known and started following on Pinterest and I love it! We’re visual by nature. First impressions are usually appearances and it is hard to shake those.
On the other hand, Pinterest is completely public and there aren’t any privacy settings. That said, I hope people remember their digital cork-boards shouldn’t be the same as what might be pinned in a private office. Digital information is forever and your digital resume will follow you for years to come. I have not seen an instance among the pinners I follow, but I throw this caution out there.
If you want an invite, leave a comment below and I’ll send you one! Feel free to explore my boards and get a feel for the site. Maybe it’s your cup of tea, maybe it isn’t.